Jackie is a dynamic marketing leader with extensive experience building and optimizing programs that produce game-changing results. She has built and managed numerous highly successful programs from industry-specific initiatives to entire business associations. She possesses a deep understanding of the intricacies of building and managing programs in a complex environment and is sought out repeatedly for these opportunities.
Adept at creating marketing strategy, marketing campaign management, social media strategy, marketing communications, event marketing, customer relationship management, vendor management, and CRM creation and implementation.
Colleagues know me as a client-focused, creative thinker, and master communicator, with an insatiable curiosity and commitment to ongoing learning and team success. I bring a passion and enthusiasm for my work that is unparalleled.
Just a few of Jackie’s notable accomplishments include launching the Aetna Partner Program, an innovative vendor-focused rewards program designed to restructure how premiere vendors are managed & promoted, creating the Aetna WISE Women Connect networking initiative, rebranded the Lawyer’s Collaborative for Diversity (LCD), whose mission is to promote diversity and inclusion in Connecticut’s legal community, and built the Renewable Energy & Industry Business Association (REEBA), which became one of Connecticut’s premier resources for renewable energy advocacy, collaboration, networking & information sharing.