Join us at the AI for Analytics event featuring Stephen George, Vice President of Analytics Insights and Data Services of Zeta Global, as he shares expert insights on the latest trends and tools in marketing analytics. Discover how generative AI can enhance your analysis and revolutionize your marketing campaigns, with real-world examples to guide you.
Why this is a must-attend event:
Gain a comprehensive understanding of the current marketing analytics landscape, including trends, tools, and methodologies, to refine strategies and stay ahead.
Explore cutting-edge generative AI tools tailored for analytics tasks, enhancing efficiency and accuracy while unlocking valuable insights from complex datasets.
Learn from real-world case studies and examples demonstrating the impact of analytics-driven strategies on businesses, and discover how dynamic creative versioning assets and activations can revolutionize marketing campaigns.
Speaker Info:
Dr. Alison Munsch, PhD Moderator Bio: LinkedIn
Alison Munsch is an accomplished analytic, strategic marketing, and diversity, equity, inclusion, and belonging (DEIB) professional, recognized for her expertise as an educator and scholar. With extensive experience in analytics and DEIB program management, she excels in identifying business opportunities, fostering professional relationships, and driving effective decision-making. As Chief DEIB Officer at Iona University and founder of Insights for Actions Research, Alison is dedicated to promoting diversity and inclusion across campus and within organizations, shaping impactful strategies for success.
Stephen George, Speaker Bio: Linkedin
Stephen George, Zeta Global's Group Vice President of Analytics Insights and Data Services, brings over a decade of experience in analytics and strategy. With notable achievements including launching media attribution platforms and driving significant revenue growth, Stephen's expertise lies in delivering data-driven solutions that optimize marketing performance and enhance client value. Holding a master's degree in marketing intelligence from Fordham University, Stephen's passion for leveraging data to drive innovation and growth continues to shape Zeta Global's success.
June 20, 2024
12pm - 1:30pm EST
Join us on Zoom